Unveiling the Secrets of Private Lending: Insights from Matt Rosen
Unveiling the Secrets of Private Lending: Insights from Matt Rosen
Private lending is a dynamic and ever-evolving industry that plays a critical role in real estate financing. On the latest episode of the REI Hacker podcast, host Benson welcomes Matt Rosen, CEO of the American Lending Conference, to share his 17 years of expertise in the private lending space. From fostering connections to leveraging innovative trends like AI, Matt offers invaluable advice for both seasoned professionals and newcomers looking to succeed in this competitive environment.
Building Connections: The Key to Success in Private Lending
Matt Rosen is not just a leader in the private lending industry; he’s a self-proclaimed “connector.” His passion for bringing people together is a driving force behind the success of the American Lending Conference. "At the end of the day, everybody can do good business with people they know, like, and trust," Matt emphasizes.
Unlike traditional networking events, Matt’s conferences prioritize meaningful interactions that lead to real business opportunities. He ensures that attendees not only meet potential partners but also leave with actionable advice tailored to their goals. "We focus on serving others," Matt says. "If someone walks away with more capital, more deal flow, or a better education, that’s a win for everyone."
From Hard Money to Private Lending: A Shift in Industry Perceptions
Matt reflects on the evolution of the private lending industry, particularly the transition from being labeled as "hard money lending" to "private lending." This shift was driven by the need to move away from the stigma associated with predatory lending. "Private lending is a much more professional approach," Matt explains. This change not only improved the industry’s image but also opened the door for institutional investors to enter the space.
Despite these advancements, Matt notes that private lending is still largely a relationship-driven industry. Even with the growing role of technology, connecting with clients one-on-one remains essential. "It’s still very much a handshake business," he says. "People need to know you, like you, and trust you before they’ll do business with you."
AI and Innovation: The Future of Private Lending
One of the hottest topics in private lending today is the role of artificial intelligence. While many lenders are beginning to explore AI’s potential to streamline underwriting processes, Matt points out that the industry is still catching up. "AI is going to be a game-changer, but we haven’t seen its full impact yet," he says.
Beyond technology, Matt emphasizes the importance of practical education. His conferences provide attendees with actionable insights that they can immediately apply to their businesses. "It’s about offering real-time education that helps people make money," he explains.
Advice for New Lenders: How to Start and Succeed
For those new to private lending, Matt offers two key strategies to get started:
Create a Real Estate Fund: Partner with experienced professionals to establish a fund that allows you to manage capital and make quicker decisions. Organizations like Doss Law and VeriVest can guide you through the process.
Start by brokering deals for local investors and build relationships with larger capital providers. Over time, you can evolve into a correspondent lender with your own branding.
Matt also advises new lenders to focus on local networking. "Attend your local meetups and real estate investment associations," he says. "People want to work with someone they’ve met face-to-face."
Upcoming Opportunity: The American Lending Conference
If you’re looking to break into the private lending industry or take your business to the next level, the American Lending Conference is an event you can’t miss. The next conference will be held in September at the Green Valley Ranch in Las Vegas, a beautiful venue designed for both networking and learning.
As a special offer, Matt is providing podcast listeners with an early registration discount. Use the code EARLYBIRD to receive $500 off the Gold Package. Don’t wait—seats are filling up quickly, and prices will increase soon. Visit AmericanLendingConference.com to register.
Conclusion: The Power of Connection in Private Lending
Matt Rosen’s career is a testament to the power of meaningful connections. Whether you’re an investor, broker, or lender, his insights offer a roadmap for success in private lending. "The more value we can push forward within our community, the better off everybody is," Matt says.
Ready to level up your business? Share your thoughts in the comments below: What’s one strategy you’ve used to build meaningful connections in your industry? And don’t forget to check out the American Lending Conference for a chance to learn from industry leaders and make lasting connections.
PARTNERS FOR SUCCESSFUL REAL ESTATE JOURNEY!
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